humor in advertising

Axe: Even Angels Will Fall

Axe: Even Angels Will Fall – The Impact of a Provocative Campaign

Prepare to embark on a captivating exploration of Axe’s provocative campaign, “Even Angels Will Fall.” Launched in 2011, this advertisement quickly became a sensation among young men around the globe. The campaign’s bold imagery and daring messages effectively captured the attention of its target audience, creating a lasting impact in the world of advertising. The

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Willem Dafoe as Marilyn Monroe in the Snickers "Marilyn" Super Bowl ad, posing in the iconic white dress over a subway grate.

The Snickers “Marilyn” Ad: Humor and Impact

The Snickers “Marilyn” commercial, which aired during the 2016 Super Bowl, effectively combined humor and nostalgia to capture viewers’ attention. This advertisement was part of Snickers‘ ongoing campaign, “You’re Not You When You’re Hungry.” This campaign emphasizes how hunger can significantly change a person’s behavior and personality. In this particular ad, Willem Dafoe portrays a

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