Charlie Day as the Mountain Dude engaging in an adventurous outdoor activity with friends.

Mountain Dew’s New Adventure: Charlie Day as the Mountain Dude

In 2024, Mountain Dew has made a bold move to revitalize its iconic tagline, “Do The Dew.” The brand has launched a vibrant and humorous campaign that features actor Charlie Day as the new character, the Mountain Dude. This fresh approach aims to engage consumers while reinforcing Mountain Dew’s identity as a catalyst for adventure […]

Mountain Dew’s New Adventure: Charlie Day as the Mountain Dude Read More »